Privacy & Data Protection

Privacy Policy

At Upscale Alliance, we take your privacy seriously. This policy explains how we collect, use, protect, and share your personal information.

Last Updated: December 2024

Introduction

Upscale Alliance ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy applies to all personal information collected through our website, services, and communications.

We provide digital marketing services including website development, SEO, social media management, and PPC advertising. This policy outlines our practices regarding your personal data.

By using our services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

We collect information that you provide directly to us, including when you fill out contact forms, request services, or communicate with us. This may include: • Personal information (name, email, phone number, company) • Professional information (job title, business needs) • Communication preferences • Payment information (for paid services only)

How We Use Your Information

We use the information we collect for legitimate business purposes, including: • Providing and improving our services • Communicating with you about your projects • Sending updates and marketing communications (with consent) • Processing payments and billing • Legal compliance and fraud prevention

Information Sharing

We do not sell your personal information. We may share information with: • Service providers who assist in our operations (under strict confidentiality agreements) • Legal authorities when required by law • Third parties with your explicit consent All third-party providers are vetted for privacy compliance.

Data Security

We implement industry-standard security measures to protect your information: • Encryption of sensitive data • Secure servers and network protection • Regular security audits • Employee training on data protection • Access controls and authentication measures

Cookies & Tracking

Our website uses cookies and similar technologies to: • Improve website functionality and user experience • Analyze site traffic and performance • Personalize content and advertisements You can control cookie preferences through your browser settings. Essential cookies are required for site functionality.

Your Rights

Depending on your location, you may have rights including: • Access to your personal information • Correction of inaccurate data • Deletion of your data (right to be forgotten) • Opt-out of marketing communications • Data portability • Objection to processing To exercise these rights, contact us using the information below.

International Data Transfers

As a digital agency serving clients globally, your information may be transferred to and processed in countries outside your country of residence. We ensure appropriate safeguards are in place and comply with applicable data protection laws including GDPR for EU residents.

Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this privacy policy periodically. The "Last Updated" date at the top of this page indicates when changes were made. We encourage you to review this policy regularly. Material changes will be communicated through our website or directly to you when required by law.

Contact Us About Privacy

Email
privacy@upscalealliance.com
Address
123 Digital Street, New York, NY 10001
Phone
+1 (555) 123-4567

For privacy-related inquiries, data access requests, or to exercise your rights, please contact us. We respond to all privacy requests within 30 days.

Compliance Standards

GDPR (General Data Protection Regulation)
CCPA (California Consumer Privacy Act)
PIPEDA (Canada)
LGPD (Brazil)
Other applicable privacy laws

Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

Active Clients
Data is retained for the duration of our business relationship and for a reasonable period thereafter for legal and operational purposes.
Inactive Accounts
Data may be retained for up to 7 years for legal and tax purposes, after which it is securely deleted or anonymized.

Third-Party Services

We use trusted third-party services that may process your data. These include:

  • Email marketing platforms (with opt-in consent)
  • Analytics and tracking tools
  • Payment processors
  • Project management software
  • Customer relationship management (CRM) systems

All third-party providers are carefully selected and required to maintain appropriate security measures and comply with applicable privacy laws.

Consent & Policy Updates

By using our website and services, you consent to our Privacy Policy. If you do not agree with this policy, please do not use our services.

We reserve the right to update this privacy policy at any time. We will notify users of any material changes through our website or via email when appropriate.

This policy was last updated in December 2024. Please review it regularly for any changes.

Questions About Your Privacy?

We're here to help. Contact our privacy team for any questions or concerns about your data.